COURAGE IS THE NEW MUST-HAVE.” IMPULSES, INSPIRATION, STAGING. SUPREME WOMEN&MEN DÜSSELDORF IS SENDING A CLEAR SIGNAL.
IT CONTINUES IN MUNICH, AUGUST 2 TO 5, 2025

Die Supreme Women&Men Düsseldorf From July 18 to 21, 2025, showed how powerful a fashion ordering platform can be when concept, atmosphere and curation go hand in hand. In a challenging market environment, the energy was palpable — with high frequency on all days, strong exchanges and a noticeable desire to order.

What used to be true no longer simply continues to work today. This insight was a recurring thread through discussions, feedback and the first-time Trend presentation, which was the highlight of Sunday for many visitors. Trend expert Sabine Spieler In her keynote speech, she not only presented a well-founded outlook on colors, materials, cuts and styling topics for the coming season, but above all set new ideas for retailers.

”Even though you've been doing this job for many years, it is precisely these small sequences that encourage a new way of thinking“, says a buyer. Whether colors, fabrics, cuts or accessories, the presentation inspired people to readjust things, to design product ranges more differentiated and to curate collections with a fresh eye. Top buyers such as fashion house Schnitzler emphasized how much the industry had been waiting for exactly this format: “At last, something that inspires in terms of content and goes beyond day-to-day business. ”

Sabine Spieler, a professional in the industry for years, captivated with her expertise, emotionally picked up the audience and set many on a new way of thinking. ”A lot is part of everyday life for us. That is exactly why it is important to take a different perspective from time to time“, is the conclusion of one visitor. Based on the positive feedback, the series of lectures with Sabine Spieler will continue in the coming seasons. Anyone who missed the talk in Düsseldorf will get on Sunday, August 3rd in Munich another opportunity.

Die Supreme Women&Men Düsseldorf proves to be a strong stage: Many new exhibitors, including Reinhard Schürenberg Agency and Kirsten Klauser, felt visibly noticed. Statements such as”In ten years on other platforms, we've never been seen as herer “or”Luxurious, homogeneous, well-thought-out setting“made the rounds, even among experienced agencies with top contacts.

The Exchange between agencies and producers, but also the clear differentiation in working methods, was particularly interesting for many visitors. The tenor: ”We want to actively do something for retail again. Don't just show collections, but also provide concrete suggestions as to what works in the store. We provide input. ”

It was clear from buyers that a certain share of the risk budget for purchasing was deliberately courageously and with clear commitment. ”We must offer customers something new again today”It was often said. ”Anyone who doesn't dare at the present time will probably no longer be relevant tomorrow. ”

”Retailers are rediscovering! The curious look, the inspired discovery, the targeted ordering. The presentation at Supreme Women&Men Düsseldorf, Munich too is not just about visibility. The order platform creates enthusiasm and we feel like a meeting place. Our atmosphere, our presentation: All of this contributes to a shopping experience that clearly sets itself apart from the classic showroom. With us, fashion is once again given space to make an impact, from decoration to curated selection, just as local retailers should play. “, thus Aline Müller-Schade, Management of The Supreme Group.

VIEW OF MUNICH

Supreme Women&Men Munich, is extremely early booked out been. ”We ourselves would not have thought that Munich has been so heavily discussed and sought after in recent years.”, such a Aline Müller Schade. “Munich once again plays a very special role and significance. Supreme Women&Men Munich is the strongest date for us with over 800 collections presenting themselves. It also marks the end of the season for Germany and is a meeting place for retailers from Austria and Switzerland. ”

SHORT: Supreme Women&Men Düsseldorf and Munich remain true to their line: high-quality, inspiring, professional and yet pleasantly reserved. ”We, as The Supreme Group, do not put ourselves first. But our Supreme Women&Men concept is convincing: quiet but sustainable. And that for years. ”, Bring it Aline Müller-Schade straight to the point.

OVERVIEW OF DATA

Die Supreme Women&Men Munich takes place from 2nd to 5th August 2025 took place at MTC world of fashion/House 1 in Munich.

All labels of Supreme Women&Men Munich An overview of the catalog under the following Link.

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CONTACT

www.thesupremegroup.de

MIRJAM DIETZ

Business Development & Communications

ON +49 (0) 173 57 56 777

md@thesupremegroup.de

Image requests:

KATHARINA BUNTROCK

PR & Marketing I Project Assistant

T: 49 (0) 89 420 44 79 - 19

ADDRESS: +49 (0) 172 85 99 309

kb@thesupremegroup.de

THE SUPREME GROUP — The company

The Supreme Group was founded in Munich in June 2007. Starting out with two order platforms, the family-run company is now responsible for nine trading platforms, international brands and agencies. The portfolio includes Supreme Women&Men in Düsseldorf and Munich and exclusively in Munich the Supreme Kids, Supreme Celebration and Supreme Body & Beach. At KWS, Kaiserswerther Strasse 117-119, Düsseldorf and MTC world of fashion, house 1, Munich, The Supreme Group offers light-flooded locations, rooms with high-quality and luxurious showroom concepts, and successful presentation options. Both locations are also available for temporary rental — as temporary showrooms for fashion providers and as exhibition, conference or event space for organizers and service providers. As a future-oriented family business, environmental orientation and social responsibility have been a matter of course for The Supreme Group since its founding — from the conversion to LED lights in both locations to regular support for children's institutions.