#STRONG ORDER FAIR FOR CHILDREN'S FASHION IN GERMANY AT THE MOST IMPORTANT LOCATION FOR THE ROOF MARKET IN MUNICH

#SECOND EDITION OF THE LIFESTYLE CONCEPT "FAMILY CIRCLE X SUPREME KIDS" SETS NEW AND IMPORTANT IMPULSES IN THE ORDER BUSINESS

Supreme Kids, the platform for renowned brands and up-and-coming newcomers in the children's fashion industry, offers well-known variety and quality from July 12 to 14, 2024 at the MTC world of fashion / Haus 1 in Munich. From clothing and accessories to shoes and initial equipment, the exhibitors will present the entire spectrum of the market over three days, showcasing highlights and clear must-haves for the spring/summer 2025 season.

Many newcomers and new exhibitors will be represented at Supreme Kids for the first time in July, including names such as the Danish label SOFIE SCHNOOR, VILEBREQUIN from France, the outdoor brand ISBJÖRN OF SWEDEN and the Munich label KEKZ with its child-friendly all-in-one audio players. Exciting brands such as HUMMEL, AFFENZAHN, STYLE LABEL, HUST & CLAIRE, EISEND, BLUE EFFECT, CARS, DÄUMLING, EWERS and NOUKIES will also be there again.

In addition, the trade fair always surprises with concepts that bring the order fair to life and show buyers new inspiration for their stationary and online trade. Hall 5 at the MTC will once again be transformed into a special kind of world of experience - and this in the ... season. The focus here is on lightness and a special atmosphere. With strong children's fashion brands such as DONSJE, LIEWOOD, GUESS, HUGO, CALVIN KLEIN, BELLE ROSE and KARL LAGERFELD, a DJ, a candy bar and a drinks bar will ensure a relaxed atmosphere at the trade fair. On the first evening of the trade fair, Friday 12 July 2024, the popular get-together will take place in the world of experience, Hall 5. Networking, summarising and exchanging ideas is a must during the order season.

"Supreme Kids is not just a trade show, but an important industry event that sets new standards and connects season after season," says Aline Müller-Schade, Managing Partner, The Supreme Group. "My team and I are proud to provide a platform that encourages innovation and creativity and gives buyers the opportunity to discover the next generation of children's clothing. Certainly in a rather difficult market situation, we feel particularly encouraged to send a clear signal and positive signals with our Supreme Kids."

The innovative "Marketplace" area in cooperation with "Family Circle x Supreme Kids", which will take place again in Hall 3 in July after its great success last winter, also stands for these positive vibes. At the upcoming Supreme Kids, the lifestyle-orientated concept offers small lifestyle brands and up-and-coming newcomers away from fashion in particular a contemporary presentation platform and a suitable environment and shows buyers new potential beyond classic children's clothing. Exhibiting brands here are: DIMO-TEX, WAY MONKEY and SCHOKO SCHATZ, to name but a few.

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Location:

‍MTC World of Fashion/House 1
Ingolstädter Strasse 45/Taunusstraße 45
80807 Munich

Opening hours:

July 12 — 13, 2024, from 9 a.m. to 6 p.m.
July 14, 2024, from 9 a.m. to 4 p.m.

Kontakt:

CORINNA ZEIL
‍PR & Marketing I Project Assistant
T: 49 (0) 89 420 44 79 - 19
ADRESSE: +49 (0) 172 85 99 309

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